HOUSTON — Alejandro "Jefe" Cevallos is an 82-year-old Houston-based creator and motivational speaker. From sharing words of wisdom to stories about his life, fashion content, and original songs, Jefe uses TikTok to help people grow by learning from his own life experience—including working as a farmworker as a child, serving as a carpet installer as an adult and ultimately learning from his hardships (including his time in prison) to becoming a motivational speaker.
His daughter, Kammy knew that her father was a wise man, full of life experiences that shaped him to not only learn from the past but impart that wisdom to others. Kammy also wanted him to share his strength and determination with viewers–the good, the bad, and the ugly. She convinced him into making videos for TikTok and now helps manage his account.
You can follow Jefe on TikTok @el.mejor.hombre.